CSCL: Making Water Conservation Click for a Whole City
Eight interactive touchscreens at the Coimbatore Smart City Experience Center that turn water management into games, quizzes, and a personal usage calculator.
Project Overview
Telling people to save water rarely changes behaviour. Letting them see their own usage might. ViitorX built the interactive water management experience at the Coimbatore Smart City Experience Center for Coimbatore Smart City Limited (CSCL): eight 55-inch touchscreens, each a small app exploring a different side of the city’s water story, from natural resources and consumption to treatment and seasonal change. Through quizzes, games, and a personal usage calculator, it makes water conservation feel less like a lecture and more like play.
Objective
CSCL wanted residents to leave caring about water, not just informed about it. The experience needed to:
- Educate visitors about Coimbatore’s water management in an engaging way.
- Encourage sustainable habits through interactive, hands-on learning.
- Support several visitors at once across multiple touchscreens.
- Raise awareness of the city’s Smart City mission and its water efforts.
Challenges
Civic awareness is easy to mount and hard to make anyone remember:
- Water conservation messaging is easy to ignore when it is just signage.
- The experience had to serve many visitors at the same time.
- Complex topics like treatment and seasonal supply had to stay approachable.
- Learning needed to be genuinely fun to change any behaviour.
Solutions
We split the city’s water story across eight screens and made each one playable. It includes:
- Eight themed touchscreens: Each 55-inch screen runs a focused app on one aspect of water management, from resources to treatment, with simple touch UX.
- Games and quizzes: Interactive puzzles, quizzes, and animations turn dry facts into something visitors actively engage with.
- A water usage calculator: Visitors calculate a family’s average water use, making the abstract personal and immediate.
- Immersive touches: Sound effects and lively animation keep the experience stimulating across every screen.
Inside the Experience
A visitor walks up to a wall of interactive kiosks, each glowing with a different facet of Coimbatore’s water. One maps the city’s water bodies; another runs a quiz on conservation; another asks you to tap in your household details and shows, plainly, how much water your family uses. The lessons land because they are about you and your city, not a generic plea. Children play, adults pause, and everyone leaves knowing a little more about where their water comes from.
Results & Impact
- Delivered eight interactive touchscreens on water management for CSCL.
- Made water conservation tangible through a personal usage calculator.
- Engaged multiple visitors at once with games, quizzes, and animations.
- Turned a civic message into a popular attraction at the Experience Center.
- Advanced Coimbatore’s Smart City mission around environmental awareness.
Conclusion
Behaviour changes when a message becomes personal, and that is exactly what these screens do. By turning Coimbatore’s water management into something visitors touch, play, and calculate for themselves, ViitorX helped CSCL make water conservation stick. The most effective awareness campaign is the one people choose to play.
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